In an instant two years ago the thought hit me that every interaction you have with another person involves sales. I can’t shake this idea even today.

Though I’ve read a book on creating and using your personal brand I think having a Personal Brand should be linked to who you are. No presenting a false self. Bringing your beautiful self to the table.

From how I interact with the others in the online fashion group I’ve figured out that you don’t need hundreds of clothing items stuffed in drawers and closets.

Nailing your presence and persona is as simple as choosing with care what you wear. Plus it hinges on not being afraid to voice what you think.

Your ideas count in a meeting at work. You shouldn’t be talked over or scared to speak out either.

I recommend having a friend shoot photos of you to insert in a “look book”–a photo album to review. Or they or you can use your cell phone to create an Outfits Photo Album.

One thing I recommend too is getting your colors done with a reputable person. I’ve known since attending a Colors Workshop in 1993 that I’m a Winter. This is because I have a pink undertone to my skin/a cool complexion, dark brown eyes, and black hair.

One way to get your colors analyzed is with Anuschka Rees and her Color Guide. For women to find out about the fashion community and other services go on Dressing Well. Men can also use the Dressing Well Virtual Styling program. There is a fee for the Virtual Styling. Not cheap yet cheaper than other personal styling offerings.

It should come as a relief that once you figure out winning outfit combinations you’ll have an easier time getting dressed in the morning. Repeating these outfits is OK. Definitely OK.

You can buy on Amazon the Greatim wall-mounted valet a clothing rack. It swings out to hold clothing items on hangers on 5 cut-out circles. The night before I hang on the rod the outfit I want to wear in the morning. I’ve even typed up a list of outfit combinations for each of the four seasons. Inserted them on a clipboard to check off the items I wear every day.

Again this is not to upset followers. It’s to make it quicker and easier to get dressed when you wake up. Giving you the best start to the day.

The purpose in polishing your Initial Persona Offering is precisely to give us ease in interacting not just with coworkers. To have a better time of it with all our relationships. If you’re not socially savvy to begin with this is exactly why dressing well can help give you confidence. It’s a cliche because it’s true that when you look good you feel good

I recommend followers buy my book Working Assets: A Career Guide for Peers where I talk in detail about finding and succeeding at a job.

Coming up I’m going to feature a Case Study of a peer who is successful in business. Then talk about applying for and getting a job this year.