Promoting the Business of You

I call the tactic of selling yourself to an employer promoting The Business of You. This is commonly referred to as Brand You.

Narrowing your job leads to the companies that fit with your work ethic can make all the difference.

Having to act against your nature to attempt to succeed on a job will only set you up to fail.

As evidenced by my ill-fated first career in the buttoned-up insurance field.

You’ll have an easier time of it when you’re interviewing for jobs that are the perfect fit.

Sometimes you won’t realize you’ve made a mistake until you’ve already tried on one career for size.

And the reverse can be true: having to keep your disability under wraps as you try to succeed in a traditional workplace can doom you to fail too.

Everyone blindly goes on to search for jobs. What if there was a better way? A way to find a job where your disability is an asset. Not the thing that employers use to rule you out.

Job search websites exist for individuals with disabilities.

An Accenture study proves that companies that hire people with disabilities obtain a higher shareholder return.

Not only this:

As per the Accenture study: “The GDP could get a boost up to $25 billion if just 1 percent more of persons with disabilities joined the U.S. labor force.”

Up next a list of job search websites geared to people like us.

Author: Christina Bruni

Christina Bruni is the author of the new book Working Assets: A Career Guide for Peers. She contributed a chapter "Recovery is Within Reach" to Benessere Psicologico: Contemporary Thought on Italian American Mental Health.

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